Starting Strong: Mastering the 5 Phases of Event Production

PRE-EVENT WORKSHOP

February 2, 2025 |  1:30pm - 5:00pm  | Edmonton Convention Centre
Cost: $270 (GO WEST registration not included or required)

 

Calling All New and Emerging Planners: Unlock the Secrets to Successful Event Planning

Are you a new or emerging event planner with less than 5 years of experience? Ready to elevate your event planning skills and learn industry best practices? Join us for a 4-hour workshop designed to introduce you to the professional standards and tools used by top event planners worldwide.

What You Will Learn:

  • Event Planning Best Practices: Learn how to approach each phase of event production, from preparing and planning to promoting, executing, and following up

  • Professional Templates & Tools: Gain access to templates, checklists, and the APEX Event Specification Guide that will help streamline your planning process and improve event outcomes

  • Real-World Case Study: Work through a live case study with your instructors, applying the 5 phases of event production to a real event scenario. This hands-on experience will prepare you for your next big event

  • Complete Project Plan: Walk away with a nearly finished project plan for your own event, grounded in professional best practices and customized for your needs

Workshop Highlights:

  • 4-Hour Intensive Learning Experience

  • Case Study Approach to Problem Solving

  • Hands-on Experience with Templates and Tools

  • Expert Instructors with Decades of Industry Experience

Who Should Attend? This workshop is perfect for new event planners (less than 5 years of experience) looking to build a solid foundation in event planning and gain confidence in their skills.

Seats Are Limited! Register today to secure your spot and take the next step in your event planning career!

 

meet your INSTRUCTORs

 

Jody Paulson, CSEP
National Chair, ILEA Canada | Event Professional with 30+ years of experience

Jody has been an integral part of ILEA and has designed and delivered courses on event planning, leadership, and certification prep. She has a passion for educating new professionals and is known for her vast knowledge of the industry.

Caitlin McElhone, BSc, CMP, CSEP
Owner, CM Events | Award-Winning Event Planner

With over 15 years in the events industry, Caitlin is a recognized leader and educator. Known for her exceptional organizational skills and creative problem-solving, she brings a wealth of knowledge in event logistics and execution.